Connecting investors, businesses,
and experts

We unlock insights that help tech companies, businesses, and investors succeed 

Our Values

  • We maintain high ethical and moral standards and act with total honesty and accountability across all facets of our business. That involves treating all we encounter with respect and kindness.   

  • Our community are our clients, partners, experts, contractors, and the wider world our work touches. We invest in long-term relationships over quick returns, and we measure success not just by what we've gained, but by what we've contributed.

  • We empower our clients to make better decisions with greater confidence. We dig where others don’t to deeply understand markets, companies, leaders, and users, and turn our findings and expertise into actionable insights. And we take extra steps to ensure the quality of our work.

Our Team

Steve Holland

Founder & Research Director

Steve Holland has been conducting investment research for leading institutional investors since 2017. 

Previously, he worked as a journalist for numerous leading media organisations around the world and developed a reputation as an investigative journalist covering the intersection of politics and business. He has reported from numerous locations, including the United Kingdom, Australia, India, China, and Malaysia.  

Steve has conducted thousands of interviews, with business, political, cultural, and thought leaders. He has also worked as an analyst, financial writer, and legal researcher.

Steve holds a Master of Laws (Juris Doctor) from Monash University, a Master of International Politics from the University of Melbourne, and a Bachelor of Journalism from Queensland University of Technology. 

Steve is an enthusiastic hiker and likes exploring the forests and national parks outside Melbourne in his free time.

Jozefina Hoszwa

Co-Founder & Operations Director

Jozefina Hoszwa has worked as a mixed-methods researcher in the B2B SaaS sector since 2022. Focused on UX and strategic research, she has extensive experience designing and conducting multi-stage research processes and delivering insights that help businesses deliver exceptional user experience, and evaluate and uncover new market opportunities. 

Jozefina holds a Bachelor of Science, Psychology, from the University of Amsterdam, and studied Global Business and Economics at SGH Warsaw School of Economics. Jozefina speaks Polish, English, and conversational German. 

Jozefina grew up in her mum’s veterinary clinic, where she began helping out when she was 8 years old. She stays active through hiking and Pilates, and is a passionate baker known for her focaccia and bagels.

Yuske Taguchi, Ph.D.

田口 優介　博士（理学)

Research Director, Japan & Aerospace

Yuske joined New Holland Research in 2026. He oversees NHR’s business development in Asia and coverage of Japanese companies as well as global companies operating in the aerospace industry and related fields. Yuske is also Co-founder & CEO of EARTHRISE Japan, Inc.

Earning a Ph.D. in Astronomy at Kobe University Graduate School of Science and Technology, Yuske started his professional career with Hitachi Solutions. He gained experience in the space industry with Japan Manned Space Systems Corporation as an instructor for Astronaut and Flight Controller training, and the JAXA representative for inter-agency coordination of scheduling astronaut training. He later provided training support for JAXA Astronauts, including Norishige Kanai, in preparation for his mission on board the International Space Station.

Yuske also oversaw business development in North America, Oceania, and the APAC region for various space tech companies, including Axiom Space.

Yuske enjoys playing Flag Football, the game of Go, saxophone and piano, travelling, and stargazing.

Ailee (Juyeon) Kim

Researcher, Korea & Fintech

Ailee Kim joined New Holland Research as the company’s founding Researcher, Korea and Fintech. In her role with NHR, she analyses Korean companies for various investors looking to enhance their understanding of the nuances that define those organisations. While Ailee focuses on Korean companies active in deep tech and the automotive industry, she also leads New Holland Research’s global coverage of fintech and legal-tech companies.   

Ailee brings a multidisciplinary background to her work, bridging commercial law and cross-cultural studies. Prior to joining NHR, Ailee worked as a law clerk and was Vice President and Head of Branding at TEDxUWA. She is currently pursuing a Master of Laws (Juris Doctor) at the University of Melbourne, building on a Bachelor of Commerce from the University of Western Australia, where she majored in Business Law and minored in Chinese Language and Culture.

Fluent in English and Korean, Ailee leverages her language capabilities and cross-cultural expertise to analyse complex regulatory frameworks and commercial dynamics across the Asia-Pacific region. Outside of her legal and research pursuits, Ailee is an avid walker who enjoys exploring green spaces and Melbourne’s eclectic neighbourhoods.